SG-101: Business by Design - Building a Profitable Brand from Scratch

This 4-week program guides entrepreneurs through the essential steps of building a launch-ready brand. You will define your core mission, identify your ideal customer avatar, and establish a foundational business plan. The curriculum then moves into visual identity, teaching you how to select color palettes, design logos, and create a comprehensive brand style guide. Finally, you will develop professional marketing materials, including business cards and tri-fold brochures, while planning your social media presence to ensure a consistent and professional market entry.